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| - Identify strategic planning issues in order to develop a unique competitive advantage
- Learn key analytical and conceptual approaches to expand your understanding of the marketplace
- Align your organization with your strategic planning goals by integrating strategy， objectives， metrics and performance
- Identify evolving strategic patterns and generate ideas on how they can be applied to your organization
- Incorporate customer needs into your strategic planning
- Use a case study to examine the strategic planning process in detail
- Recognize how the actions of customers， competitors and your own company determine the outcomes in your markets
- Determine the best approach to effectively implement your strategic planning
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| Executives， division leaders and other senior managers involved in the formation and implementation of strategic planning. |
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- Strategic Planning Principles
- An Overview of the Strategic Planning Process
- Understanding Your Organization’s Mission
- Assessing the External Environment
- Understanding Your Internal Environment
- Formulating Your Strategic Plan
- Competitive Strategic Planning
- Ensuring Strategic Alignment
- Strategic Planning Execution
- A Strategic Planning Process
Please be reminded that the program content subject to change. |
